We created animated video guides for the Google Ads support pages – teaching users how best to begin their online advertising journey.
Animation that teaches the audience how to use powerful software presents a unique challenge in education – when a platform is comprehensive, how do you onboard users without overwhelming them?
This project is a great example of making effective decisions on audience understanding.
The careful balance between fidelity and readability means even when showing each screen of the product UI we have to ask ourselves: “Do we need to show this button as it appears, or just a representation of it?”
The result is a clean and straightforward tutorial that offers broader screen context, but focussing on individual buttons and form elements as required.
OKKO Health is a revolutionary healthtech company, a leading organisation creating advanced digital solutions to solve historical eyecare challenges.
By building eyecare applications for effective measurement of eye health at home, OKKO’s programs aim to reduce patient wait times and make sure any required medical intervention comes quickly. Less wait times, faster treatment.
OKKO wanted an introductory video for their work, a short explainer for patients to understand OKKO’s eyecare focus.
I took inspiration from the technical-focussed OKKO website visuals – an intricate but rounded, friendly approach to health care visual design. After working with the OKKO team on a script, I created a storyboarded and timed animatic before animating and eventually creating an additional retimed version for the German market.
OKKO Space Academy is a game designed to measure the eye health of children with amblyopia.
As users play through short, simple mini games the app captures eye health data to track the progress of their amblyopia. It’s now in clinic trials.
Using Nat-Al Tahhan’s adorable characters and beautiful immersive world designs, I made storyboards for the intro sequence/onboarding and animated motion references in After Effects for character animators working in Spline for the final product.
My final year film at University for the Creative Arts, Farnham. Nominated for Best Animation at the Royal Television Society Awards, and selected for the London Short Film Festival.
Wombmates is a portrait of me and my twin brother, we reflect on our relationship and how seemingly polarised twins can actually be.